Business coaching can be very helpful in streamlining business processes, harnessing business potential, and increasing profitability. However, these can only be achieved by using the right kind of business coaching that is cost effective and does not hinder the day-to-day functioning of the business. Before selecting a business-coaching course, it is important that you spare some time for learning about the coaching facilitators, their experience, their areas of expertise, their educational qualifications and the type of coaching they are willing to provide.
The right business coaching course needs to be ‘evidence based’ wherein the contents of the course can be verified based upon a process of methodical, clinical and industry research, evaluation, and the utilization of up-to-date systematic research findings to support decisions about practice. Such courses are scientifically proven and are certainly better than commercial courses, popularized mainly by coaching associations and coach training providers that are engaged in mass marketing to a primarily uneducated marketplace. With evidence based coaching gaining prominence, old approaches are being replaced with new ones that are more powerful, more accurate, more efficacious, and safer. Evidence based coaching is also advantageous for coaching professionals as it allows them to provide more effective and accurate assessments, more informed program planning and select the most appropriate coaching technology.
During interviews, look for similarities and differences in the thought process between the coach and yourself, discuss your goals, learn about the coach’s preferred way of working with a team or individual, and discuss ways and means of handling future problems. Always remember that business coaching is a partnership and as such make sure that you discuss with the coach everything that is going to affect your business.